UX Passion blog posts about design

Here is why you should do UX testing outside the target field

Depending on the product you are developing, sometimes it makes more sense to test outside the target demographic than it does focusing on a niche audience. Our guest author explains why.

Why typography is crucial for enhancing UX

Learn why typography plays an important role in the overall design of websites and apps and why good typography will make your design pop - while bad typography will be the downfall of its usability.

The importance of Visual Consistency in UI Design

Visual Consistency is so important, building visually consistent pages has become an unspoken rule. This article brings you great tips to go with when attempting to bring balance and visual consistency into your UI.

A quick breakdown of various user research approaches

There are many user research approaches we can choose from when conducting usability studies. This week, let us take a closer look at the six most often used user research techniques and see what makes them so popular.

What is Participatory Design and what makes it a great practice

A relatively new approach to designing software, Participatory Design is proving itself to be an incredibly valuable tool in usability research. Find out why usability specialists are beginning to conduct Participatory Design sessions.

Designing for emotions - UX design principles

Internet is no longer rational space. After all - as a species - we are often driven by emotions. So, what is designing for emotions and how can you do it? We are listing some ideas and approaches you can try out.

WIAD video talk: No one wants to use your product!

Sometimes the solution to the problem is a smart tool, sometimes it’s a dumb tool which just helps us get the job done. But what’s next? Goran Peuc will explain you in the detail why no one wants to use your product.

WIAD video talk: The Container Model

Konstantin comes from Swiss-based company iA which has been developing a container model approach for use when designing websites.

WIAD video talk: Navigating the Mobile World

Merlin has more than five years’ experience in designing for mobile devices, so he decided to share a few thoughts on our World IA Day.